When it comes to LTE, Qualcomm
is the chipset maker of choice. Part of that is their cornering of the
market; by being first, they command business. As our demand for faster
data grows, so will the demand for LTE chipsets. Qualcomm’s offerings
aren’t cheap, and contrast our desire for low-cost handsets. It turns out Qualcomm may be getting some fierce competition
from China as well as domestically. Broadcom is touted as one
manufacturer that could emerge a strong rival to Qualcomm next year. As
the LTE technology becomes a bit more approachable, we can expect many
more to try their hand at building impressive and affordable hardware.
Broadcom announced their LTE modem back in January, and is set to bring
it to handsets next year. Strategy Analytics believes they’re poised to
make an impact, but warns they must get it right:
Strategy Analytics believes that Broadcom has the
potential to emerge as a key LTE alternative to Qualcomm in 2014.
Broadcom is still a minor player in the baseband market and cannot
afford any missteps as the year 2014 is shaping up to be an important
one for the company. Only a successful LTE execution in 2014 will secure
the long-term outlook for Broadcom’s Mobile & Wireless business
division.
Of course none of this is believed to disrupt Qualcomm’s place at the
top, at least in 2014. They currently hold a 66% stake in the processor
market, a giant lead over second-place MediaTek.
Of course, Qualcomm leads the LTE pack, with MediaTek only recently
bringing their octa-core offering to market. With increased
manufacturers joining the LTE race, we expect to see a lot more handsets
capable of quick data next year, especially in the mid-range sector.